Why Do Companies Still Make the Same Mistakes?

On Friday, 4 November the members and guests of Asia Insight Circle will hear from Caroline Sapriel, founder of CS&A, a specialist crisis management firm.

Recent crisis examples show us the fragility of what we have been taught. Are we forgetting these lessons when faced with the pressures of crises? Is the stress so great that primary reactions prevail? Do we let quick fixes obscure long term sustained credibility objectives? What happens to the corporate values and principles we display in the lobbies of our of office buildings?

For decades, crisis management has been institutionalized and taught at universities. Corporations and businesses have procedures in place. So why are some still making the same mistakes when facing a crisis?

Caroline Sapriel is the founder and Managing Partner of CS&A, a specialist risk and crisis and business continuity management consulting firm with offices in Hong Kong, the United Kingdom, Belgium, The Netherlands, Singapore, and the United States. With over 25 years’ experience in risk and crisis management, Caroline is recognized as a leader in her profession and acknowledged for her ability to provide customized, results-driven counsel at the highest level.

She has been directly involved in helping clients manage crises in the oil and gas, chemical, transport, shipping, aviation, pharmaceutical and consumer product sectors.

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